Maagnus SaaS Explainer Video
Turning complex Shopify data into a clear, compelling product story.
Maagnus needed more than a feature walkthrough. It needed a story. One that made Shopify merchants feel the problem before they understood the solution.
Maagnus is a Shopify analytics app that helps store owners collect customer data, track buyer personas, and optimize ads and newsletters for more sales. The challenge was explaining a data-heavy product without overwhelming the viewer. The strategy was to lead with the pain point. Merchants who know their numbers but not their customers, then show Maagnus as the bridge. No technical deep-dives. Just clarity, trust, and a strong call to action.
Frames from the edit
How it came together
Visual System
- Clean SaaS UI aesthetic
- Minimal color palette
- Data visualization as hero element
Animation
- Smooth UI transitions
- Data-driven motion timing
- Screen recording compositing
Constraints
- No live actor footage
- Product UI only
- 60-second hard cap
This project was a solo production. Script, storyboard, motion design, and final delivery were all handled end-to-end by Tahsin Mahmud. The client provided product demo recordings and brand guidelines.
Watch Final Video